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Campaign: "The Blast: February 16, 2002"

Goals
:
This effort was part of a series of weekly e-mail promotions designed to market various products and services to an existing base of financial newsletter subscribers. Each week a different service was to be presented to the subscriber base from Jay McDaniel.

Outcome
:
This particular promotion – which was e-mailed to 9,800 names – generated over $41,000 in gross revenue in one weekend, producing a gross “dollar-per-name” figure of $4.19. This e-mail was part of an overall campaign that grossed over $837,000 in just eight months!

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What People Are Saying About Madron Marketing
“Jody is a man of integrity and imagination.  He listens very well and is very considerate of other people’s opinions and ideas.  Succinctly, he is a PROFESSIONAL.”
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2/16/02

THE BLAST
SATURDAY, FEBRUARY 16, 2002
DATELINE: BALTIMORE

***********************************
THE SECRET BEHIND “SUPERLEVERAGE”
AND HOW IT PRODUCED 123% GAINS
*********************************** 

By Jay McDaniel

*** One of the points I’ve tried to stress in this space over the past several months is that it’s entirely possible to make money in stocks no matter how much uncertainty there is in the market.

*** Now, obviously it would be foolish of me to suggest that putting together a solid portfolio is easier to do in a bear market…but many people would have you believe that it’s practically impossible.

*** This rather widely-held belief – that the “smart money” sits on the sidelines during a bear market – is, however, entirely untrue. 

*** It is true that the AVERAGE investor will have a more difficult time building wealth during down periods in the market.  There’s no doubt about that.  But I’m betting that nearly everyone reading this message would consider himself much better than “average.”

*** To give you an example…my Uncle Vince was the very definition of an “average” investor.  For years, Uncle Vince refused to do any research before investing his money.  (Unless you consider reading the annual “Ten Stocks For the New Year” article in the local newspaper to be “research”.)

*** Anyway, every time I would see Uncle Vince at a family gathering he would invariably complain to me about the market.  “It’s too high to get in right now – I’ll never make any money.”  Or… “Things are too scary – I’ll wait for things to improve before I put my money in.”

*** Of course – as you can probably guess – Uncle Vince never made any money in the market.  He could never figure out the “right” time to get in…or the “right” place to put his money.

*** I’ll let you in on a secret.  The simple reason that most “average” investors – like Uncle Vince – sit on the sidelines when the going gets tough is that they’re either too lazy to do the homework required in order to be successful…or they’re just plain scared.

*** To many investors, though, market uncertainty is no more a challenge than a lazy spring breeze is to Tiger Woods before teeing off.

*** One such person – someone who has demonstrated a remarkable ability to make money in both good times and bad – is Steve Sarnoff.  Steve, as you may know, is the son of the late, legendary options trader – Paul Sarnoff.

*** I had the pleasure of working with both Paul and Steve Sarnoff for a few years and I can tell you first-hand that Steve’s knowledge of options trading is second to none. 

*** In fact, I knew almost nothing about options trading until spending time with Steve’s father back in the mid-‘90s.  He taught me – and thousands of others – how trading options can actually limit your downside risk…while still positioning you for significant profits.  (Before I met Paul I don’t think I would have believed that…)

*** As I said earlier, Steve Sarnoff has demonstrated an almost uncanny ability to make money in any market.  Steve’s trading service – Options Hotline – has issued a remarkable 62 winning trades out of 74 since October 24th, 1999.

*** That’s a “batting average” of over 84%!  And I’m sure I don’t need to tell you…these have been some of the most difficult markets to trade in over a decade, yet he's averaging a positive return of 123% per trade!

*** Those numbers aren’t typos, by the way.  Options Hotline does indeed have an average gain per trade of 123%…and 84% of Steve’s trades are winners.  Those kind of credentials will always get my attention.

*** The secret to Steve’s success is something called “superleverage.”  I can’t explain to you in this space what “superleverage” is all about – after all, I wouldn’t want to Steve’s thunder – but I have managed to arrange for you to have access to a FREE report that explains this idea – and how you can take advantage of it – in clear detail.

*** The link to this FREE report is at the bottom of this message.  But in the meantime, let me tell you more about Steve’s incredibly successful trading record, which includes a 1202% winner in ONE TRADE – General Motors “puts” – last August.

*** Even more impressive than that four-digit home run is Steve’s amazing consistency.  Check out the “winning streak” of CONSECUTIVE trades this incredible service put together to between October 28, 2001 and January 6, 2002:  up 172%…up 210%…up 17%…up 91%…up 22%…break-even…up 15%…up 58%…up 131%.

*** Now, I know what you’re saying: “Those numbers sound great…but isn’t options trading incredibly complicated?” 

*** Actually, no.  Options trading might seem a bit intimidating to those “average” investors I mentioned earlier…but for those of you who regularly read The Blast, options trading will not seem complicated at all.

*** And what’s more – as Steve explains in his FREE report – every investor who signs up for Options Hotline receives a FREE copy of “The Options Buyer’s Handbook.”  The “Handbook” contains everything you need to know in order to get started trading Steve’s recommendations.

*** As I said before, Steve’s trading methodology – including the concept of “superleverage” – is explained in full detail in the report I have linked to below.  You’ll also be able to see – trade by trade – just what an incredible run Options Hotline readers have been on lately.  (I should also mention that the track record is spelled out completely – including what was traded…how much was risked…and how much was made or lost in the trade.

*** You owe it to yourself to take a moment to find out if Options Hotline is for you.  As I said earlier, the service has produced an amazing track record – including a 123% average gain per trade…and 84% of all trades are winners.  Take a look for yourself by clicking on the link below.

*** As always, there is no obligation for reading this FREE report.  Click the link below to learn how you can put the power of options – and the concept of “superleverage” – to work for you in just a few easy steps.

http://www.agora-inc.com/reports/OHL/ProfitWithUs

 

Until next time,

Jay McDaniel

 


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