Campaign: Samurai Stock Trader

Goals: This effort was part of a large-scale campaign to build a subscriber base for a start-up investment newsletter. The campaign was targeted to those lists carefully selected to maximize response.

Outcome: Along with additional efforts (also written by MMP), this piece helped the publication go from zero subscribers to more than 1,500 paid subscribers in a matter of months!

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Dear J, You're about to learn the inside story behind trading expert Jay DeVincentis and his incredible "secret" for producing an astonishing 562% return over the past 22 months. This "secret" has not only produced profits -- ENORMOUS profits -- but it has also been remarkably consistent. So consistent, in fact, that Jay has put together an amazing twelve consecutive winning months. That's right -- the last time Jay had a "losing" month was December of 2001. (The truth is, though, that December 2001 wasn't much of a "loser," as Jay's 3% loss was sandwiched by gains of 12% in November 2001 and 24% in January 2002...) In the last six weeks alone, Jay closed out a total of seven positions. AND ALL SEVEN WERE WINNERS, with an average gain of 8.15% and a holding period of just over 18 days. My name is Jody Madron, and in my ten-plus years in the publishing business I have never seen an advisory service quite like this one. It's called Samurai Stock Trader and its editor, Jay DeVincentis, has an ability to consistently produce double-digit, short-term profits -- IN ANY MARKET -- that is truly amazing. And to prove it to you I'm going to give you a 30-day FREE TRIAL to Jay's service. You can actually follow Jay's trades and profit from his accurate recommendations...without putting up a penny. If you'd like to learn more about the "secret" behind Jay's success...please read on. Consistent, double-digit short-term profits Jay DeVincentis's remarkable twelve-month "winning streak" is really just the beginning of the story. The truth is Jay has produced positive returns in 15 of the past 16 months. And not just ordinary returns...most of those 15 winning months have been DOUBLE-DIGIT WINNERS. Investors who started following Jay DeVincentis back in March of 2001 with an initial investment of $2,000 -- and then followed all of Jay's trades -- would have seen that investment grow to over $29,267 through November of 2002. An initial investment of $10,000 would have grown to over $146,000. And a starting amount of $20,000 would have been worth more than $292,000...that's a $272,000 profit in just 22 months! Jay's track record for producing consistent profits is unlike any I've seen before. And what's even more remarkable is that Jay and his successful group of followers have such remarkable success whether the market is up or down... Double-digit profits in the WORST of times Here's a perfect example of Jay's consistency: The events of September 11, 2001 had a profoundly negative effect on the stock market. Stocks plummeted in the days following the re-opening of the market...and many investors lost their fortunes. But not Jay DeVincentis. Jay and his subscribers sifted through the rubble and put together a 36% gain for the month of September 2001. (By the way, that was Jay's third month out of four with gains of 30% or better.) And the profits continued well beyond September. Jay produced double-digit gains in October and November 2001 as well. In fact, beginning in September 2001, Jay produced double-digit returns in six of the next seven months. Truly remarkable considering just how poorly the market performed during that time. The remarkable "secret" behind Jay's success... Now...I know what you're asking: How is it possible for Jay to "rake in" these kinds of returns while thousands of investors are getting clobbered? The answer is simple...and it has to do with the "secret" Japanese technique Jay employs to produce his recommendations. You see, more than a decade ago, Jay DeVincentis began using a little-known technique that depicts past price movement. It's called "candlestick charting," because -- as you'll see -- the black and white bars and lines on the charts look like candles with long wicks. Jay uses this technique in his own trading service -- Samurai Stock Trader -- to identify those opportunities he feels are most likely to exhibit predictable returns. His system would work in virtually any market...but Jay insists on locating the most extraordinary opportunities. In the past year alone, Jay has used his methodology to produce short-term gains of... 61%, 47% and 35% on stocks that most advisory services have never heard of... Consistent double-digit returns on index fund trades... Single-trade gains of 61%, 47%, 20% and 19% on four penny stock trades...each of which was held for less than one month... A cumulative return of more than 68% on gold stock recommendations... The candlestick charting system allows Jay to describe the "character" of each session's trading -- whether it was a strong day, weak day, or indecisive day -- and predict what will happen next. Obviously, this enables him to help Samurai Stock Trader readers make tremendous profits other financial advisory services can only dream of. Jay is not influenced by a particular allegiance to one side of the market. When Samurai Stock Trader recommends a trade, you can be sure it is one Jay thinks has a high probability of succeeding, with good risk versus reward ratio. His rationale is simple: If you've got to risk $300, but could make $1,000, that looks like it might turn out to be a pretty good trade. Before making any recommendation, Jay looks at the conditions, the key support and resistance, and assesses at what price levels the professionals are going to be buyers and sellers. For instance, take a look at the unusual looking chart. This is an example of the candlestick charts Jay uses to enable his group of investors to earn profits of 562%. Clearly and simply explained Don't worry -- you don't have to understand what the different lines are to make money from them. Jay's trading advice is so specific and ready-to-use that you can literally read it into the telephone to your broker. I know you may be thinking to yourself: "This sounds complicated." Let me assure you, Samurai's trades are quite simple. Although technical analysis and candlestick charting both have a tendency to intimidate many people, Jay makes it easy. He tells you exactly what to do. You see, each of the bulletins you'll receive clearly states the setup of each trade. Every alert includes a detailed price range to buy in and outlines specific stop and profit targets so you know exactly when to move. Plus, the market commentary backs up every recommendation in language even a child could understand. It simply doesn't matter what the market is doing. With Samurai Stock Trader's patient method of striking, there's always opportunity. These types of profits are not uncommon OK, then...now that you know a bit about how Jay identifies the profit opportunities for his Samurai Stock Trader, just how do you take advantage? The truth is, you have to be ready to move on Jay's trades. It could take two weeks to hit your target price. Or it could take two days. But the results are almost always worth it... Here's a recent, "real world" example: Between October 31 and November 11, 2002 Jay closed out FOUR winning trades of 10% or more. The average holding time for these four trades? Just a little over one week. That's all the time it took to cash in on returns of 20%, 18%, 22% and 10%. But those types of profits are not uncommon to Samurai Stock Trader subscribers. Here are a few more examples of Jay's "greatest hits": On August 1, Jay advised readers to close out their remarkably successful short-term trade in PG&E Energy Corp. In just TWO DAYS, Jay and his readers saw profits of just over 35%. On June 26, Jay closed out a 47% one-month winner in LBIX as well as an incredible 61% one-month gain in Talk America Holdings. Both positions were entered in late May...and both produced substantial gains for those who followed the advice. Last June, DeVincentis had a powerful streak of winners, including four consecutive trades -- all in the same company. If you had invested just $10,000 at the start of this "streak" and rolled over your profits, you would have closed out with over $17,200 -- a gain of over 72% in just under a month! Jay "rang in" 2002 with profits of 7%, 15% and 11% on trades closed out in the first two weeks of January. (The 15% winner, in fact, was produced in just one day!) These gains are not potluck, and are not flukes. They are the product of countless hours of hard work. Jay has drawn on over ten years of experience in trading and charting to come up with a remarkably accurate -- yet easy-to-use -- system that produces amazing profits. And now you can begin trading with Jay...for FREE! As I mentioned earlier, I'm so convinced that YOU can profit from Jay DeVincentis's Samurai Stock Trader, I'm offering a 30-day FREE trial period to introduce investors to his service. Now, Jay's Samurai Stock Trader normally sells for $295 a year, or $29.95 per month for our convenient monthly billing. But for this special offer, I'm going to offer a discounted price of just $19.95 monthly. I think it's a win-win proposition. You win, of course, by receiving 30 days of invaluable investment advice for FREE. I win because I know you're not only going to stay on, but you'll also recommend the service to your friends, relatives and business associates! Here's what you'll get... First of all, you'll get your FREE one-month subscription to Jay DeVincentis's Samurai Stock Trader. In addition, you'll also receive: A 24-hour trade tracker page on our Web site that not only tracks all of our recommended trades, but also provides entry, exit and stop price levels. This feature on our Web site, www.samuraistocktrader.com, makes life much easier. You'll always know what we think of a current trade, if it's going to hit our target or if we should hang on for more gains. No unnecessary guessing between issues. Special reports -- written monthly and available on our Web site -- which provide in-depth analysis of the most important topics for Jay's Samurai traders. These include Market Reports that analyze the major indices...Sector Reports, which analyze those sectors most important to us...and Index Reports, which provide an in-depth analysis of the month's most important index. "Secrets of the Samurai Trader": This FREE report -- prepared exclusively by Jay DeVincentis -- outlines the ten most important "secrets" to becoming a successful Samurai trader. Over his years of trading, Jay has learned many important lessons -- many of which are never even CONSIDERED by most investors. Now, in this FREE report, you will learn these valuable "secrets" to becoming a more consistent, disciplined...and SUCCESSFUL investor. This important, FREE report will be e-mailed to you as soon as your subscription order is received. "Japanese Candlestick Charts: The Secret Weapon of the Samurai Stock Trader": This easy-to-follow, FREE report -- also prepared by Jay DeVincentis -- will use simple examples to show you how to read Japanese candlestick charts...as well as the key points that Jay looks for in each. In addition, you will learn: - How to use a Japanese candlestick chart as a "trigger" to a successful trade... - How Japanese candlestick charts increase the odds of making a winning trade...every single time! - Precisely how Japanese candlestick charts work, including easy-to-read charts along with a clear, "plain English" explanation of all terms used... - Key rules you MUST follow before making any trade based on Japanese candlestick charts! This FREE report will also be rushed to you via e-mail just as soon as we receive your order! Weekly Market Update Issues -- each Monday you'll receive analysis of the current state of the market and recommended trades for the week. Trade Alerts -- Issued when market conditions warrant. Most of Jay's recommendations can be activated on when the markets are not open. However, there are certain periods when 'intra-day' recommendations become necessary for extraordinary profits. Online access to past Market Updates, Trade Alerts, and previous trades as well as much, much more... Samurai Stock Trader is a weekly publication delivered by fax or e-mail every Monday. Then, throughout the week you'll have unlimited, 24-hour access to all of the valuable resources I just mentioned on our Web site at www.samuraistocktrader.com. To get started, all you need to do is take advantage of this special 30-day FREE trial offer. You'll need to give us a valid credit card number to qualify, but you'll be billed absolutely nothing. Simply call Jenica at 1-800-871-0718 or 1-561-750-4184. Or to order online, simply click on the button at the bottom of this message. As soon as you do, we'll activate your Samurai Stock Trader subscription and give you a user name and password to our Web site. Please take advantage of this special offer. I think you'll find Jay's Samurai Stock Trader to be simply amazing, and you'll be with us for a long time! Remember, the first 30 days are FREE, so you have absolutely nothing to lose. Trade along with Jay absolutely FREE, and see if he doesn't start bringing you fast, fat profits immediately. If you decide to stay on, we'll start billing you for the special introductory rate of $19.95 a month beginning with your second month. To order right now, call Jenica at 1-800-871-0718 or 1-561-750-4184, or click on the button below to sign up online. Sincerely, Jody Madron Publisher Samurai Stock Trader Tax Deduction Reminder: Your subscription may be tax deductible as an investment expense.   This message is a special product promotion brought to you by 21st Century Investor Publishing, Inc. If you do not wish to receive future emailings about exciting products and services, you can unsubscribe by clicking here.

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